FFE Senior Manager DB
JOB PURPOSE:
The FFE Sr. Manager facilitates decision-making of GBU/BU Heads in terms of field force strategy and execution excellence. This is achieved through creating and delivering data-driven analytical solutions, solving business problems and providing high impact end-to-end statistical approaches.
Be an analytical engine and advisor to GBU/Franchise to jointly improve field force execution excellence and productivity improvement
Provide insights and recommendations on GBU/BU execution planning, and build an effective execution tracking system
Manage field force planning process for GBU/BU
Drive continuous customer engagement transition by leveraging digital and new technology
Collaborate with GBU/BU, other CE teams and supporting functions to drive continuous improvement of FFE processes and activities
ORGANIZATIONAL CONTEXT:
Supervise several direct reports
KEY ACCOUNTABILITIES:
Field Force Planning
Support business team on the field force sizing and deployment plan following business objectives
Provide methodologies, templates, tools and analytical support to business on field force territory management (including target hospital identification and potential analysis), workload estimation, territory alignment, target setting, and listing planning
Bring insights and experience to ensure the field force planning fits to the business nature of in China and align with business strategy
Lead the quarterly and yearly field force planning cycle (territory alignment and target setting) with business and ensure timely delivery with quality
Act as a key coordinator between Business team and FFE Incentive team on the incentive design to ensure strong alignment between business priority and incentive design
Execution Planning
Closely work with business to support execution framework design and continuous improvement for customer profiling, segmentation and targeting, customer interaction planning (calls, remote engagement, and events) and objective setting
Design execution tracking mechanisms/report and closely monitor the tracking the executions with business management team
Provide insights and recommendations to business management on the execution status, gaps and suggestions
Drive the continuous execution model transition with business and work closely with digital and Omni-channel excellence teams
Analysis and Insight Generation
Manage FFE related dashboard for GBU/BU, including design, data collection, production and delivery
Work closely with marketing and field force teams to understand and translate business needs into analytic requirements
Provide both routine and ad-hoc analysis for GBU/BU management on execution excellence, productivity improvement and resource allocation
Operation and Data management
Lead/Coordinate key FFE projects with GBU/BU (such as customer segmentation, field force sizing and etc.)
Manage day to day FFE related operation supports to GBU/BU
Coordinate with GBU/BU and other teams to fine-tune system of field force operation for better efficiency and effectiveness
FFE BA Team Management
Manage FFE BA Team to ensure quality support to HQ and Field
Be responsible for the people development of the FFE BA team
JOB-HOLDER ENTRY REQUIREMENTS:
Education:
Minimum bachelor degree
Advanced degree (such as Master, PhD, or MBA) is preferred
Experience & knowledge:
Rich FFE/Field force management/business consulting work experience in healthcare, pharmaceutical or healthcare related industries with minimum 6+ years experience in MNC, specialty care experience is strongly preferred
Project management experience is must, change management with FFE transformation or evolution experience is preferred
Good knowledge of pharmaceutical field force model, territory alignment principles, target setting guidelines
Solid knowledge in FFE tools, processes, performance tracking methodologies and analytical frameworks and in-depth understanding in the environment and operation of field team in the China pharmaceutical industry
Core competencies:
Strong communication skills to influence the key stakeholders and collaborate with partner departments
Strong business sense and judgment capability to identify the priority performance bottleneck
Result oriented and willingness to take initiatives to challenge the status quo and optimize
Strong analytical skills to drive a wide range of analysis, both independently and with teamwork
Intellectual capacity to drive solutions within the constraints of complex business environment and processes
Ability to navigate through cross-team dynamics and drive influences and impacts
Good capability to learn and adapt to a rapidly changing industry environment and practices
Ability to work under pressure and potential overtime to deliver high-quality work on a timely basis
Good command of both written and oral English
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